Objective:
To design a logo, label and box design for a BBQ sauce bottle, including nutrition facts and bilingual (French and English) text.
Process:
To kick off this project, I started by developing a name and logo for my BBQ sauce brand. Drawing inspiration from tropical flavors, I centered the theme around mango and pineapple, resulting in the choice of “Molten Madness.” This name not only aligns with the tropical vibe but also captures the tangy and spicy elements commonly associated with BBQ sauces. Opting for a vibrant and fun design, I incorporated bright colours throughout the packaging to reinforce the tropical theme. Illustrations of mangoes and pineapples were strategically integrated into the design to further emphasize the fruity essence. Ensuring legibility, I carefully crafted the text, and I made certain that the nutrition facts met standard requirements. The overall approach aimed to convey a visually appealing and thematically cohesive representation for the Molten Madness BBQ sauce brand.
Medium/Tools Used:
Adobe Illustrator
Molten Madness BBQ Sauce label design.
